Menuro
Canada · 2020 – Present
The technology partner behind 100+ branded restaurant ordering apps — commission-free, with loyalty, wallets, and franchise controls.
Role: Platform architect & technology partner · menuro.io
- 100+
- Branded restaurant apps
- 0%
- Commission for restaurants
- Multi-location
- Franchise & chain controls
The Challenge
Give Canadian restaurants a real alternative to 20–30% aggregator commissions: every restaurant needs its own branded iOS and Android app, its own loyalty program, and chain-level controls — without every launch becoming a custom software project.
The Approach
I designed the platform as genuinely white-label: one multi-tenant backend, one app codebase, and a configuration-driven theming system, so launching restaurant #101 costs the same as restaurant #1.
A tiered loyalty and rewards engine, in-app wallet, and marketing automation were built into the core platform — features that normally only national chains can afford became switch-on options for independent restaurants.
Multi-location and franchise operators got zone management, role-based access, and chain-wide marketing from one dashboard, with per-location menus, hours, and delivery rules.
The Outcome
Menuro powers 100+ branded restaurant ordering apps across Canada on the platform — commission-free ordering with decision-grade analytics, running as an ongoing technology partnership.
The white-label engine behind Menuro is the same architecture I now productize as Supaorder — zero-commission ordering for restaurant brands, built at Devkart Technologies.
Explore Supaorder at supaorder.comWorking on a marketplace or ordering platform?
I've spent 14+ years architecting exactly these systems — happy to talk through your platform, your stack, or a partnership.